About me

I work at the intersection of brand, design, and investing—helping financial and real estate teams tell stories that people can actually understand.

Most of my work sits inside complex products: a daily NAV REIT, 1031 exchanges, and real estate strategies that aren’t always simple on the surface. I focus on turning those into clear narratives, visuals, and experiences that advisors can use with confidence and investors can trust.

Today I lead brand and marketing for a multi-billion-dollar real estate income platform at JLL Income Property Trust, working across campaigns, literature, web, and events. My background is in design, so I care about how things look, but also about whether they’re honest, useful, and worth someone’s time.

Focus areas:

• Brand and creative strategy for financial products
• Investor and advisor communication
• Literature systems and content frameworks 
• Executive and sales presentations 
• Integrated digital campaign development
• Cross-functional collaboration in regulated environments